The hottest new retail channel of e-commerce was e

  • Detail

Expand new retail channels of e-commerce. The net profit of Jinjian rice industry in the first half of the year increased by more than 9 times

on August 16, Jinjian Rice Industry Co., Ltd. released a semi annual report that the company achieved a revenue of 2.014 billion in the first half of the year, an increase of 41.72% year-on-year; The net profit was 52.8286 million, an increase of 936% year-on-year 34%。 For the reasons of growth, the report said that in the first half of 2019, the grain and oil sales of Jinjian rice industry transformed from traditional channels to diversification, fully promoted the construction of new retail platforms, and made breakthroughs in business cooperation with Xingsheng optimization, Alibaba retail connect, JD new channel, pinduoduo, etc., becoming the main growth point of the company's grain and oil product sales

in terms of products, Jinjian brand rice, brand packaging oil and dairy products contributed to the performance growth in the first half of the year. Among them, the sales volume of brand rice and brand packaging oil was 58500 tons and 58600 tons respectively, with a year-on-year increase of 7.91% and 12.64%. In addition, the sales volume of dairy products was 48500 tons, with a growth rate of 14.78%

according to the report, the growth of dairy products is due to the realization of the synchronous development of dairy products sales from a single school channel to schools and market channels. Which is better, single column tensile testing machine or double column tensile testing machine?. On the basis of the original "student milk" channel, vigorously promote the "order milk to household" sales model, seize the local online and offline market, and the market channel proportion has increased significantly

Zhu danpeng, an analyst of China's food industry, said that from the growth rate of Jinjian rice industry, it can be seen that the expansion of new retail and e-commerce platforms by traditional enterprises must be a trend of the future development of FMCG industry. However, after enjoying the dividends of these channels, enterprises also need to establish an online and offline service system that matches the brand, otherwise the follow-up may enter a bottleneck period

after tasting the benefits of e-commerce for the first time, Jin Jian Rice said that in the next step, based on the cooperation in stores, the company will introduce more and more deep thinking of interconnected Sino Mongolian cultural exchange, closely follow the new retail, develop new channel models, and build a new and more complex marketing system

according to public information, Jinjian rice industry is known as "the first share of China's grain". It focuses on the development, production and sales of grain, oil and new health food, as well as the international and domestic trade of agricultural products. Its main products include rice, flour, noodles, vegetable oil, milk, snack food, etc

Copyright © 2011 JIN SHI